Tomi Lahren: GOP’s future hinges on engaging youth.
EXCLUSIVE — Tomi Lahren: Engaging Millennials and Generation Z is Key to Conservative Success
Tomi Lahren believes that in order for the conservative movement to thrive, the Republican Party must no longer overlook millennials and Generation Z.
“I think that the Republican Party and the conservative movement has long just looked at older voters and they’ve really thought that the younger voters were unwinnable. So why even try?” Lahren told the Washington Examiner. “But my message has always been to show up to college campuses, show up to places where kids are, and that means in the podcast and digital world. Meet them where they are, get our message out.”
Reaching Out to Young People
Lahren emphasized the importance of engaging with young people and making the conservative movement more accessible to them.
“I think the biggest thing for me beyond all the politics stuff,” she added, “is the focus for the conservative movement and the young conservative movement. We really just have to reach out to young people.”
On Tuesday, Lahren celebrated the one-year anniversary of her show, Tomi Lahren is Fearless, on Outkick. Her goal with the digital streaming show has been to present political topics in a way that resonates with young viewers.
“I try to make it fun, to make it you know, sarcastic and funny,” Lahren said. “And I try to make it quick and appeal to young viewers so that we can get the message out in a way that they understand.”
Lahren also expressed her appreciation for the freedom and depth of conversation that a digital streaming platform provides, in contrast to traditional cable news television.
“Hosting my own show has been really thrilling for me, and it’s allowed me to really get out a lot of the things that you’re unable to get out in a couple of minutes on television,” Lahren said. “And I have creative control and editorial, so that gives me a real opportunity to get my voice out there.
“I refuse to back down and I refuse to apologize when I know that I’m right. And that’s been my motto since I started [my career] at age 21,” Lahren added. “I’m going to shoot it straight and I’m gonna tell people what I think that they need to hear. And I wanna spark a conversation.”
For more information, click here to visit the Washington Examiner.
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