Universal Music Group will remove songs from TikTok as an agreement could not be reached
OAN’s Elizabeth Volberding
2:04 PM – Wednesday, January 31, 2024
Universal Music Group Removes Songs from TikTok Due to Lack of Payment
Universal Music Group (UMG), the world’s leading music corporation, has announced that it is removing its songs from the popular video platform, TikTok. This decision comes as a result of songwriters and artists not receiving proper compensation for their work.
Starting Wednesday evening, TikTok users will no longer have access to UMG’s music library, which includes popular songs by artists such as Drake, Olivia Rodrigo, Taylor Swift, and Bad Bunny. This action will be taken unless TikTok and UMG can reach an agreement regarding fair compensation for the use of their music.
TikTok, with its estimated 1.5 billion monthly users, has become a significant platform in the music industry. However, UMG expressed dissatisfaction with the payment terms offered by TikTok, leading to the removal of their tracks.
“TikTok proposed paying our artists and songwriters at a rate that is a fraction of the rate that similarly situated major social platforms pay,” UMG said. “Ultimately TikTok is trying to build a music-based business, without paying fair value for the music.”
“We recognize the challenges that TikTok’s actions will cause, and do not underestimate what this will mean to our artists and their fans who, unfortunately, will be among those subjected to the near-term consequences of TikTok’s unwillingness to strike anything close to a market-rate deal and meaningfully address its obligations as a social platform,” UMG added.
TikTok, owned by the Chinese company ByteDance, responded by accusing UMG of prioritizing their own greed over the interests of artists and songwriters. Despite UMG’s concerns, TikTok artists accounted for eight out of the top ten most popular bands and singers on the platform last year.
UMG also expressed concerns about the use of artificial intelligence tools in TikTok videos and their impact on intellectual property. The record label criticized the platform for copyright violations and the presence of hate speech and harassment.
“As our negotiations continued, TikTok attempted to bully us into accepting a deal worth less than the previous deal, far less than fair market value and not reflective of their exponential growth,” UMG said.
UMG further reported that TikTok tried to intimidate them by selectively removing the music of certain artists while keeping popular global stars. In response, TikTok emphasized the platform’s role as a promotional and discovery vehicle for UMG’s talent.
It remains to be seen whether TikTok and UMG can reach a resolution and restore access to UMG’s music library on the platform.
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