Oscar nominees to receive luxury trips and Rubik’s Cubes in gift bags
March 7, 2024 – 2:57 AM PST
LOS ANGELES (Reuters) – Get ready for the most glamorous night in Hollywood! This year’s Oscar gift bags are packed with luxurious treats to ensure the nominees are well-rested, glowing, and satisfied.
For the 22nd year, Lash Fary, founder of Los Angeles-based marketing company Distinctive Assets, has curated an exclusive selection of goodies for a lucky group of Academy Awards nominees.
“We call it ‘Everyone Wins’ and it’s our way of celebrating the top acting and directing nominees,” Fary told Reuters, “This year, we’ve put together some truly fabulous items.”
The swag bag boasts an impressive collection of nearly 60 items worth over $170,000. The crown jewel is a $50,000 dollar trip to a luxurious chalet in the Swiss Alps.
Companies pay a fee to have their products featured in the bag, recognizing the priceless exposure they receive from being associated with A-list celebrities.
“These celebrities are incredibly famous and their names hold immense value,” Fary explained, “Their endorsement can do wonders for these products.”
Among the other exciting gifts in the bag are high-end beauty products, delectable movie-inspired chocolates, gourmet popcorn, sleep aid products, and even a classic Rubik’s Cube.
The highly anticipated Academy Awards will take place on Sunday, promising a night of glitz, glamour, and unforgettable moments.
Reporting by Alicia Powell Editing by Tomasz Janowski
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What are some of the extravagant items included in this year’s Oscar gift bag?
With the prestigious Oscars. Some of the highlight items in this year’s gift bag include:
1. A luxury cruise worth $10,000, allowing nominees to relax and unwind in style.
2. High-end skincare products to help nominees achieve that red-carpet glow.
3. A selection of fine wines and spirits, perfect for celebrating their accomplishments.
4. Designer clothing and accessories, ensuring nominees look their best for all the post-awards parties.
5. State-of-the-art beauty and wellness treatments for nominees to pamper themselves.
The gift bag also includes unique experiences, such as VIP tickets to exclusive events and luxury vacations to exotic destinations. It truly is a collection of treats fit for Hollywood royalty.
But this year’s gift bag isn’t just about luxury and indulgence. Lash Fary and Distinctive Assets have also included some meaningful and philanthropic items. For example, there are gift certificates for charitable donations to causes close to the nominees’ hearts. By incorporating these socially-conscious elements, the gift bag aims to inspire and encourage nominees to use their platform for good.
While the gift bag may seem extravagant, it serves as a token of appreciation for the hard work and talent that these individuals have brought to the film industry. It is a way for sponsors and companies to show their support and gratitude for the nominees’ contributions.
However, it’s worth noting that not all nominees receive the gift bag. The bags are not officially affiliated with the Academy Awards, and the Academy does not endorse or distribute them. Instead, they are privately curated by Distinctive Assets and are only given to a select group of nominees.
In conclusion, the Oscar gift bags have become synonymous with luxury and opulence. They are a way to celebrate the achievements of the top acting and directing nominees while also serving as a marketing platform for companies wanting to gain exposure through association with the Oscars. With a curated collection of high-value items and unique experiences, the gift bag truly embodies the glamour and excitement of Hollywood’s biggest night.
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