Simone Biles PR Rehab Tour Continues with Netflix Documentary
Simone Biles, an accomplished American gymnast, is working on reclaiming her public image after facing significant criticism for withdrawing from the 2020 Summer Olympics due to mental health concerns. The incident, which occurred in 2021, resulted in the U.S. gymnastics team failing to secure a gold medal for the first time since 2008. Biles has defended her decision, explaining she was experiencing a dangerous mental block known as “the twisties.”
Three years after the controversy, Biles is making a comeback, reflected in a Netflix documentary series titled “Simone Biles Rising.” This series focuses on her journey, exploring her struggles with vulnerability and self-doubt, and aiming to redefine what it means to be a champion on her terms. The documentary claims to offer unprecedented access to Biles’s comeback, highlighting it as a significant turning point in sports history.
The Netflix series is seen by some as a strategic move to enhance Biles’s public image, and her participation in the upcoming Paris Olympics could further help her regain favor with the public. The series trailer suggests a nuanced look at her Olympic experience and personal growth following the backlash.
Simone Biles PR Rehab Tour Continues: This Time Netflix Is Helping Her Out
By Bryan Chai June 23, 2024 at 2:30pm
Just about three years after she came under a storm of criticism and controversy, Olympic gold medal gymnast Simone Biles is attempting quite the spirited comeback.
The 27-year-old American superstar is one of the most decorated athletes in this country’s history, with an eye-popping 37 Olympic and World Championship medals.
That makes Biles the most decorated American gymnast ever — but even that didn’t shield her from waves of criticism when she effectively quit on Team USA at the 2020 Summer Olympics that actually took place in 2021.
Her shocking pullout — framed at the time as a nebulous “mental health” issue — caused the U.S. team to lose out on the gold medal for the first time since 2008.
On her IG stories, Simone Biles responds to people who think she “quit” on her team by explaining the “the twisties” she’s been experiencing and what it feels like “not having your mind and body in sync” …. pic.twitter.com/79hN973rkd
— Kimberley A. Martin (@ByKimberleyA) July 30, 2021
Biles, who has defended herself and claimed she never quit, was taken to task by many.
Time magazine even took flak for daring to give her an “Athlete of the Year” award after that no-show in 2021.
Do you think Biles was right to pull out of the 2020 Olympics?
Well, as the old adage goes, time heals all wounds, and Biles appears ready to return to the world’s stage with a shockingly clean PR bill.
The newest development in this apparent Biles comeback is a Netflix documentary series titled “Simone Biles Rising.”
The series received its first trailer on Wednesday:
And if you wondered whether this documentary addresses the 2021 kerfluffle, just listen to the opening line of the trailer.
“I’ve always had really good intuition about things,” Biles said.
She then added, “And unfortunately I felt that way about the Olympics.”
It appeared she was talking about the 2020 Tokyo Olympics, but the trailer left just enough doubt to leave an obvious hook for viewers.
And if there was any lingering doubt about this being a glorified PR comeback tour for Biles, look no further than the logline provided in the trailer description.
“Witness unprecedented access to the most powerful comeback in sports,” the description said. (Emphasis added.)
“Journey into the world of Simone as she grapples with vulnerability and self-doubt, redefining what it means to be a champion on her own terms,” it said.
Again, if it looks like a concentrated PR comeback attempt, and it walks like a concentrated PR comeback attempt — it’s not a mongoose.
While the Netflix documentary will assuredly win over some folks, the easiest path for Biles to get back into the good graces of the population at large is to dominate at the Paris Olympics.
And she won’t have to wait long.
The ceremonies for the Games of the XXXIII Olympiad will begin on July 26.
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