The demonstration was planned for March 14 as a symbolic reference to Section 3 of the 14th Amendment, which bars those who engage in insurrection from office. The group previously protested from Jan. 3 to Jan. 5 ahead of Trump’s impending inauguration and the electoral vote certification, citing the same amendment. 

The march, which organizers stress will be peaceful, will be in support of veterans, who are among the thousands of federal employees who have been laid off or fired as the Trump administration and Elon Musk’s Department of Government Efficiency seek to slash the federal workforce.

Roughly 83,000 employees are expected to be laid off from the Department of Veterans Affairs, according to an internal memo that was leaked.

The website claims that not just veterans are welcomed on Friday. 

“If you stand with Ukraine and the Free World, this movement is for you. If you are a federal worker, this movement is for you. If you don’t want to lose Social Security, this movement is for you,” a description of the protest reads.

A White House official, not authorized to speak on the record, pointed to the House-passed continuing resolution to fund the government past Friday, which includes a raise for active duty military service members, as a rebuttal to the protest.

One of the speakers for the march is Cliff Cash, a comedian, who said the idea to protest came about during a YouTube discussion with Jessica Denson, an organizer who previously sued Trump’s campaign over workplace harassment allegations, and Sons of Liberty, a progressive veterans group.

“We were on their YouTube Live together. And I was telling them some of my ideas, and one of them was that this country needs to see veterans in the streets,” Cash told the Washington Examiner. “The Left needs to see it so that they will be morally strengthened and energized. The Right needs to see it so they will snap out of their daydream that they have some sort of monopoly on patriotism.”

Denson was also in the process of organizing a protest when Cash proposed his idea, leading the two leaders to combine their efforts and plan Friday’s march.

“We began right away working on it. And, yeah, it’s just kind of taken off, and we’re really hoping for big numbers,” Cash said.

A permit filed by the organizers with the National Park Services states roughly 3,000 people are expected to attend the protest.

The veteran march is part of a multi-part approach that includes an active duty military petition renewing their oath to the Constitution, a media march targeting legacy media, a “DonaldLovesVladimir.com” website with a rolling billboard truck through Washington, D.C., and an economic boycott on Saturday.

On Saturday, there will be a protest of Fox News headquarters and a Sunday protest at the Heritage Foundation office in the nation’s capital said Cash.

“These 5051 protests have been happening all over the country, and for the most part, the media has ignored it, especially the big … legacy media,” Cash said, referring to the 50501 grassroots campaign that aims to hold 50 protests in 50 states under one movement against Trump.

The Washington Examiner reached out to Denson for comment.

Cash also said he would take aim at Trump’s relationship with Russian President Vladimir Putin during his speech on Friday.

“As far as what I’m going to say in my speech, I’m going to talk about the connections between Donald Trump and Russia that go back that I know of they go back 38 years, and I’m going to try and really break that down on a chronological timeline,” he said.

Trump has reshaped the relationship between the United States and Russia since coming back into power in January. Trump called Ukraine President Volodymyr Zelensky a “dictator” and claimed that the beleaguered nation was responsible for the war against Russia, despite Putin invading Ukraine.

The president and Vice President JD Vance also got into an infamous spat with Zelensky, when he visited the Oval Office hoping to convince Trump to continue support of Ukraine. The spat led to Trump cutting off military assistance and intelligence reports with Ukraine.

But since Zelensky agreed to a 30-day ceasefire, Trump has softened his stance and is now pressing Russia to agree to the ceasefire.

In a statement to the Washington Examiner, the Trump administration pushed back against characterizations that it doesn’t support veterans.

“President Trump is the President of peace, and he has consistently stood up for our brave men and women in uniform,” said spokeswoman Anna Kelly. “During his first term, the President improved VA healthcare, decreased Veteran homelessness, enhanced education benefits, and most importantly, stopped the era of endless wars that took thousands of American lives. His efforts to make agencies like the VA more efficient will ensure our government can better serve our Veterans and protect the benefits they earned.”

Diana Patton, a transgender Navy veteran and Commander of Veterans Defending Democracy, said she will attend the march on the National Mall Friday in an interview with the Washington Examiner.

“I raised $175 to go, and a fellow veteran is paying 50% of the way. Otherwise I wouldn’t be able to go because of the drive. I use a mobility scooter,” said Patton, who is a disabled veteran from Buffalo, New York.

Patton cited “this administration’s attack on veterans, the trans community, LGBT people, education, everything that’s important to our society,” as key reasons she is participating in the protest on Friday.

In one of his first acts in Congress, Trump signed an executive order officially recognizing two sexes: male and female. Trump later signed another executive order banning transgender people from women’s sports while the Defense Department issued a policy effectively banning transgender from service in the U.S. Army.

Yet Patton stressed Friday’s protests are meant to be nonviolent.

“In my opinion, I do think Trump is trying to push us towards some kind of violent attack so that he can enact martial law,” Patton said. 

“This is supposed to be a peaceful protest,” Patton added.