Washington Examiner

Trump Jr. launches men’s mag for ‘non-woke’ readers.

Donald Trump Jr. Launches Non-Woke Men’s Lifestyle Magazine

Donald Trump Jr. took to Twitter on Thursday to announce the release of his magazine series for men, Field Ethos. The magazine has been in circulation since last year and has already released its fifth edition.

What’s Inside Field Ethos?

Field Ethos covers a range of topics, from hunting to motorcycles, road trips to vacationing, and exotic meats to cocktails. The magazine solicits stories from its readers, encouraging them to share their experiences in the same voice they would use with their buddies around a campfire after a few beers.

Field Ethos’ writers include journalist Andrew Court, professional quail hunter Joshua R. Quong, and adventure novelist Gayne C. Young, among others. Readers can purchase individual magazines for $20 or subscribe annually for $60 and receive four magazines.

Donald Trump Jr.’s Passion Project

Donald Trump Jr. describes Field Ethos as a passion project in the world of hunting, fishing, and adventure. “Our brand focuses on the things that truly matter to us: the places we go, the people we meet, the cultures we experience, the adventures that lie in wait for anyone willing to take a step into the unknown and the global successes of conservation that preserve all of these things for generations to come,” the magazine’s website reads.

Aside from Field Ethos, Trump also inked a multiyear, seven-figure deal with Rumble earlier this year to launch an exclusive podcast, Triggered with Don Jr., which airs twice a week. The title is a callback to Trump’s 2019 book.

Print is back, and Field Ethos is leading the way. Subscribe now and join the adventure!



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