Dwight Howard, ex-NBA player, says sorry to China for referring to Taiwan as a country.

Former NBA Star Dwight Howard Apologizes to China for Taiwan Reference

Former NBA star Dwight Howard has issued an apology to China after referring to Taiwan as a country during a promotional video with Taiwan’s Ministry of Foreign Affairs. The video, which announced the opportunity for people to win a night stay at Taiwan’s presidential office, featured Howard and Taiwan’s vice president, Lai Ching-te. However, Howard’s comments upset Chinese basketball fans, who took to social media to express their anger.

Howard’s Apology

Howard, who now plays for the Taoyuan Leopards in Taiwan’s T1 basketball league, quickly walked back his comments and apologized to China, saying that he did not mean to disrespect anyone from Taiwan or China. “I am not a politician. I don’t want to get involved in any politics,” he said. “I have the utmost respect for Chinese people and utmost respect for Taiwanese people, so it was never my intent to disrespect nobody.”

Similar Apology by John Cena

Howard’s apology is similar to that of actor and wrestler John Cena, who apologized to China in 2021 after calling Taiwan a country during a “Fast and Furious” promotional video. Cena said, “I love and respect China and Chinese people. I’m very, very sorry about my mistake. I apologize, I apologize, I’m very sorry.”

Taiwan Presidential Spokesperson’s Response

Taiwan presidential spokesperson Kolas Yotaka told CNN that Chinese visitors would be welcome to come to stay in Taiwan to learn more about it. “We do not intend to break their hearts. We welcome them to stay in Taiwan for a few nights. If you know more about Taiwan, you will know why politicians, athletes, tourists, and entrepreneurs from all over the world like to come to our country,” she said.

Lessons Learned

• It’s important to be mindful of cultural and political sensitivities when promoting products or services in different countries.
• Apologizing and clarifying any misunderstandings can help mitigate negative reactions and maintain positive relationships with customers and fans.
• Welcoming visitors to learn more about a country can help promote understanding and appreciation of different cultures.

Overall, Howard’s apology serves as a reminder of the importance of cultural awareness and sensitivity in international business and marketing.

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