‘It Exposes The Fakery That Surrounds The Kardashian Brand’: Piers Morgan On Unairbrushed Viral Photo Of Khloe Kardashian

After a photo of Khloé Kardashian emerged that showed her without airbrushing or filters, enraging the Kardashian family enough to get lawyers involved, Piers Morgan offered his take on the Kardashian family, opining, “It exposes the fakery that surrounds the Kardashian brand.”

Morgan began, “The photo of Khloé Kardashian in a leopard print bikini that’s gone viral this week is truly jaw-dropping. Because it’s real. No filters, no airbrushing, little make-up, hair scraped back in a ponytail – just a picture of how Ms Kardashian actually looks. By comparison to all her heavily enhanced, carefully-staged glamour publicity photos, her waistline is significantly less defined, her curves less dramatic and her skin not so impossibly smooth. It’s Khloé unvarnished, flaws and all.”

“And the photo was utterly horrifying,” Morgan noted. “Not to me, I hasten to add. I thought she looked as refreshingly normal as I’ve ever seen any of the Kardashians. No, it was utterly horrifying to HER. For it turns out the very last thing the Kardashians want is for anyone outside the family to ever see what they really look like.”

Morgan explained that the photo had been posted by an “errant assistant – who I fear may now be resting in concrete under LA’s 405 freeway,” pointing out that it had been taken by “Khloé’s grandmother during the family’s weekend Easter get-together online.” The photo immediately went viral.

Morgan wrote succinctly, “And they will have been as shocked as me, because they have been very deliberately prevented from seeing what their heroine and role model really looks like. … With one carelessly released genuine photo, the scam’s been blown. Khloé Kardashian’s not some wondrously sculpted Venus-like goddess after all, she’s just a regular woman with regular looks and a regular body shape.”

After noting that the Kardashian family had marshaled lawyers after the incident, Moragn quoted Tracy Romulus, chief marketing officer for KKW Brands, stating, “’The colour edited photo was taken of Khloé during a private family gathering and posted to social media without permission by mistake by an assistant. Khloé looks beautiful but it is within the right of the copyright owner to not want an image not intended to be published taken down.”

Morgan asked rhetorically, “But why would she want it removed if she looks so beautiful, as her spokesman says? Because it exposes the fakery that surrounds the Kardashian brand. It also exposes the ridiculous hypocrisy behind it.”

Morgan then quoted Khloé, who said, “My soul is at a breaking point in regards to the public thinking they’re allowed to talk about my weight, my face, my personal life.”

Morgan commented, “It takes a quite staggering lack of self-awareness to attack the public who’ve made you a multi-millionaire for doing exactly what you want and need them to do to make you a multi-millionaire.”

“The reason the Khloé fakery matters is that so many impressionable young girls and woman strive to look like the way they think the Kardashians look, from recklessly starving themselves to get the same fake waists, to paying plastic surgeons to irreparably nip and tuck their faces,” said Morgan. “…Their desperation to emulate their fraudulent idols causes huge mental health issues including anxiety, depression and worse.”

The far more empowering move for women, he said, would be for Khloé to post the unedited photo and declare, “This is the real me and I want you all to see it because I love the way I am!”

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