Melania Trump Launches $245 Necklace to Celebrate Motherhood
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Former first lady Melania Trump continued her online retail venture with a gold-vermeiled necklace going for $245.
Trump appears to be targeting the Mother’s Day holiday on May 12, as it is described on her website as “a customizable necklace designed by Melania Trump to honor all mothers.” The three-leaf clover shape allows for the engraving of names or dates. The back of every pendant includes her signature.
“Let’s honor and celebrate all mothers with love and gratitude,” Trump wrote on social media, paraphrasing the necklace’s name: “Her Love and Gratitude.”
The once-first lady launched her own non-fungible tokens in 2022. These NFTs, which are still listed on the site, are minted by Solana blockchain protocol, which means buyers pledge part of their purchase to the computer that runs the blockchain software that is making the transaction possible.
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Purchases of the necklace come with a “limited-edition digital collectible” without any explanation of the image. Trump has also previously sold Christmas ornaments.
Saturday was Melania Trump’s first fundraiser for her husband Donald Trump’s 2024 presidential campaign, hosted by Log Cabin Republicans, an LGBT group.
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