DOJ investigates Visa’s token technology pricing – Bloomberg.
(Reuters) -Visa is facing a fresh investigation by the U.S. Department of Justice over allegations that it is charging retailers more for not using the payment firm’s proprietary tokenization technology, according to Bloomberg News. This latest probe is part of the DOJ’s ongoing antitrust investigation into Visa’s practices in the debit card market.
The investigation is looking into whether Visa engages in anticompetitive practices. The company’s tokenization technology, introduced in 2014, replaces debit card numbers with tokens that can only be used on specific devices or with certain merchants. This technology enhances security by replacing sensitive account information with a unique digital identifier.
Visa and the DOJ have not yet responded to a Reuters request for comment on the investigation. Both Visa and its rival Mastercard are facing increased scrutiny for their dominance in the payments market.
Last October, the U.S. Federal Trade Commission launched an investigation into whether Visa and Mastercard’s security tokens restrict debit card routing in online payments.
In May, the DOJ’s antitrust division demanded additional documents and information from Visa regarding its debit card practices and competition with other payment networks. Mastercard also received a similar request from the DOJ in April.
In 2019, Visa settled an antitrust probe by the European Union related to card fees.
(Reporting by Pritam Biswas in Bengaluru; Editing by Pooja Desai)
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